Tesla is significantly expanding its vehicle rental program across various major U.S. cities, offering an attractive package that includes unlimited mileage, free Supercharging, and access to its advanced Full Self-Driving (FSD) technology. This initiative aims to make Tesla vehicles more accessible, with daily rental rates beginning at $60, and also provides a discount for those who choose to purchase a Tesla within seven days of their rental.
This expansion comes after the successful pilot program launched in San Diego, which is set to run until December 31, 2025. The company is actively recruiting “Rental Readiness Specialists” for new locations in cities such as Boston, Austin, Fort Worth, Phoenix, Houston, and Nashville, signaling a broad rollout strategy. This move was highlighted by influencer Sawyer Merritt on social media platform X, who cited internal job postings.
Under the expanded program, customers can rent a Tesla Model 3 or Model Y for $60 per day, while the Cybertruck will be available for $75 daily. For those seeking a more premium experience, the Model S and Model X will be offered at $90 per day. To participate, renters must be at least 21 years old and possess a valid driver's license, ensuring responsible usage of these high-tech vehicles.
The vision for this rental service aligns with CEO Elon Musk's long-term goal of enabling Tesla owners to rent out their vehicles when not in use, creating a car-sharing ecosystem similar to a hybrid of Uber and Airbnb. This concept, tied to the FSD business model, could revolutionize personal transportation and vehicle utilization, transforming Teslas into income-generating assets for their owners.
In related news, Ross Gerber, co-founder of Gerber Kawasaki, recently lauded the improvements in Tesla's FSD v14, noting a substantial upgrade from its predecessor. His positive assessment underscores the continuous advancements in Tesla's autonomous driving capabilities, which are a key component of the rental program's appeal and Musk's broader mobility strategy.
The strategic broadening of Tesla’s rental program to include a wider array of cities and enhanced features such as unlimited mileage and FSD access demonstrates the company's commitment to innovation in mobility. By making their advanced electric vehicles more readily available for short-term use, Tesla is not only tapping into the growing rental market but also potentially fostering wider adoption of its technology and brand, laying the groundwork for a future where vehicle ownership and sharing models coexist seamlessly.